NYS Public Relations & Event Firm Helping Small Businesses & Nonprofit Organizations
About Alicia
President & CEO of AJ Management, Alicia Jacobs, is an Emmy Award-winning television producer. She is also a seasoned, trusted communications advisor and a spokesperson. Her forte is bringing ideas and people together with marketing initiatives, public relations campaigns, and special events from concept inception to completion.
Alicia is also a passionate advocate for mission-focused work. She inspires others with both her energy and enthusiasm. Her diverse industry background in nonprofit organizations, healthcare, higher education, agriculture, renewable energy, and financial industries helps clients with communication needs, project management, and logistical solutions. Her familiarity with industry preferred terminology and jargon is beneficial to ensure messages clearly resonate.
She enjoys being active in the community. Since 2014, Alicia has been an appointed member of the Open Space, Trails & Riverfront Advisory Committee in the Town of Clifton Park. In 2019, she also became a member of Clifton Park’s Community Action Fund Committee.
Alicia earned her undergraduate degree from the University at Albany and completed her Master of Arts degree in communication from Western New England University.
From TV Producer to Event Producer
Fun Fact: Alicia is a founding member of the original launch team for Capital News 9, a 24-hour news station in Albany, NY. During her time as Executive Producer of Special Projects, she was responsible for weekly TV feature segments, and half-hour specials in multiple Upstate New York markets.
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Awards & Accolades
- 2023 - Town of Clifton Park Environmental Stewardship Award for contributions as a member of the Open Space, Trails, and Riverfront Committee since 2013.
- 2021- Part of a team that received the Arthur J. Gregg Leadership Award for Diversity, Equity, and Inclusion at Excelsior College. Alicia is an advocate and also served as a committee co-chair.
- 2020 - 112th NYS Assembly District Women of Distinction award for outstanding volunteer work and positive impact on the quality of life in the community from Assemblywoman Mary Beth Walsh.
A Passion for Making a Difference
Outside of work, Alicia spends a significant amount of time volunteering and serving on boards.
In 2021, Alicia led "Rock to Raise" for the Leukemia & Lymphoma Society’s (LLS) Man of the Year 10-week campaign. She is also passionate about volunteering with a local breast cancer organization called ToLife!, where she was a planning committee member for a few years, and then served as 2023 Honorary Co-Chair for A Toast ToLife!
Healthcare organizations have been a significant part of her career. She also had the opportunity to serve as Past Board President of the $2 million Juvenile Diabetes Research Foundation (JDRF) of Northeastern New York chapter, developed the Annual Golf Classic, and served as co-chair. She also created “Moolah for Men and Women… a Fashion Show with a Twist” to bring awareness of type 1 diabetes to Saratoga County and raised over $20,000 for JDRF.
As an avid football fan, she was invited to play on the Blondes vs. Brunettes flag football team from 2013-2015 and raised money to benefit the Alzheimer's Association of Northeastern New York.
Alicia's first-hand experience for diverse nonprofits helps her integrate board, staff, and volunteer perspectives in her consulting work. She also has a keen understanding of challenges nonprofits face.